Frequently Asked Questions About Chrome Hearts

What is Chrome Hearts?

Chrome Hearts is a high end brand that sits right between luxury and streetwear. Chrome Hearts specializes in silver jewelry, leather goods and readymade clothing. The brand stems from Hollywood, CA and was founded by Richard Stark in 1988. Chrome Hearts operates by appointment only in most locations, with zero e-commerce representation. The brand’s exclusive shopping experience as well as limited production runs have caught attention of celebrities such as Drake, Lil Uzi Vert, Lil Yatchy, Jay Z, Kylie Jenner, Offset, Quavo, Bella Hadid, Kim Kardashian, Virgil Abloh, Motley Crüe, Guns N’ Roses, and many others.

Who founded Chrome Hearts?

Chrome Hearts was founded by Richard Stark, Leonard Kamhout, and John Baumann. The brand emerged in 1988 out of Hollywood, California. The Stark family is a large representation of the brand image as Frankie Stark (@frankiebstark), Laurie Stark (@laurielynnstark), Kristian Stark (@kristianjstark), and Jesse Stark (@jessejostark) can all be seen promoting the brand on social media. Adding to the brand image is designer Matt DiGiacomo (@mattyboy90) who has created the immensely popular ‘Matty Boy’ line of Chrome Hearts clothing.

How does Chrome Hearts fit?

Chrome Hearts clothing is known to typically fit true to size with the exception being the ‘Matty Boy’ line that normally fits a bit small. We suggest that you purchase your true size for Chrome Hearts clothing besides the ‘Matty Boy’ collection that we would suggest going a size up in.

What is Chrome Hearts Matty Boy?

Chrome Hearts Matty Boy is a line of clothing designed by Matt DiGiacomo (@mattyboy90). The Matty Boy collection consists of mostly colorful designs that stand out from the majority of the monochrome clothing that Chrome Hearts is known for. Matty Boy has directed a movement that has taken the fashion world by storm such as his designs that utilize phrases and words, “Stay Fast”, “Sinister”, “Control”, “Beware”, “Brain”, “Sex Records”, “Link & Build” and his most famous being the “Chomper” that depicts a mouth and lips. 

Where Can I Buy Real Chrome Hearts Online?

Chrome Hearts can be purchased at retail in-store by appointment only in select locations across the world. The brand prides itself on exclusivity and often releases only limited runs of each style produced, causing the demand to significantly exceed the supply. Bullseye offers a wide selection of many sold out styles as well as new styles available for purchase online.

How much does Chrome Hearts cost?

Chrome Hearts is a ‘shop by appointment only’ brand that releases many of their products in limited quantities. The brand is seen on many celebrities such as Drake, Lil Uzi Vert, Lil Yatchy, Jay Z, Kylie Jenner, Offset, Quavo, Bella Hadid, Kim Kardashian, Virgil Abloh, Motley Crüe, Guns N’ Roses, and many others. This celebrity influence as well as limited production and release quantities makes many Chrome Hearts products extremely hard to acquire.

Where can I buy a Chrome Hearts Trucker Hat?

The Chrome Hearts Trucker hat is a staple in modern fashion, giving new life to the trucker hat design with a high quality build and silver accents. The brand has released multiple iterations of the trucker hat, including color schemes such as red, blue, and pink that stray away from the monochrome original Hollywood hat. Although the Hollywood Trucker Hat is the staple design, the brand has also released location exclusive trucker hats such as NYC, St. Barth, Aspen, and Malibu. Chrome Hearts Trucker hats are seen on many celebrities such as Drake, Lil Uzi Vert, Lil Yatchy, Jay Z, Kylie Jenner, Offset, Quavo, Bella Hadid, Kim Kardashian, Virgil Abloh, Gunna and many others.

What are Chrome Hearts Jeans?

Chrome Hearts jeans are iterations of denims that are meticulously revamped and redesigned with leather accents. Most often these leather accents are in the form of the infamous Chrome Hearts cross logo scattered across the denim. Chrome Hearts denims are often crafted with a Levi base, and otherwise, a Chrome Hearts denim is utilized. The infamous cross logo Chrome Hearts denim has taken social media by storm as the denim has been seen on celebrities such as Kylie Jenner, Lil Yatchy, Bella Hadid, Kim Kardashian, Drake, Offset, Quavo, Takeoff, Lil Uzi Vert, and many others.

How to legit check Chrome Hearts?

Chrome Hearts is a highly demanded and exclusive brand, causing an immense amount of fake or unauthorized items to be floating around the market. The best way to legit check Chrome Hearts is to examine the wash tag, stitching, and receipt (if provided) of the item. The lines on the barcode of the wash tag should be spread out rather than close together (see image below). The stitching should be even and consistent throughout. The receipt will be printed on white non-receipt paper with a faded scroll logo on the top, often stapled together with a credit card receipt.

We offer a FREE Chrome Hearts legit check service at our in-store location in Harrisburg, PA. Fake or unauthorized Chrome Hearts items are hard to avoid when browsing streetwear platforms such as Grailed and eBay. We highly recommend purchasing from reputable and validated sources. At Bullseye, we pride ourselves on providing authentic Chrome Hearts purchased only at verified retail stores.

Where are Chrome Hearts Stores?

Chrome Hearts has 10 in-store locations across the US.

New York

-755 Washington Ave, New York

-870 Madison Ave, New York

-2080 Northern Blvd, Manhasset


-3835 Cross Creek Road #1A, Malibu

-600 N Robertson Blvd, West Hollywood


-208 S Mill St, Aspen


-4025 NE Second Ave, Miami


-3500 Las Vegas Blvd. South, Suite S-40, Las Vegas

-3131 Las Vegas Blvd South, Suite 115-B, Las Vegas


-2184 Kalakaua Avenue, Honolulu

Where is Chrome Hearts made?

Chrome Hearts is made in Hollywood, California. The company has a factory that takes up 2 blocks in the middle of West Hollywood.